Repeating good ideas is worth repeating. Repeating good ideas is worth repeating.

OK, so you get the point, but it is an important principle for ALL of your communication.

• Advertisers have proven it - repetition is the road to success.
• Just because you say the words does NOT mean people will get them. Not only do you want to come at them from a different angle, using visuals, metaphors, and other SHARP principles, you will increase your impact and influence by repeating.
• Spaced repetition is one of the laws of powerful learning.
• Our feedback at Decker Communications, Inc. and our Continuous Improvement program is based on getting repeated feedback. Seeing yourself on video just once does not do the job. Observed behavior changes - repeatedly observed.

So...

as we move into the end of the year (and the Christmas Holidays,) I'm going to be doing a bit of spaced repetition. For the next two weeks I'm going to repeat some of the most popular (and relevant) posts from 2005. These will be daily, which I hope is a bonus for regular readers since I usually try to do a couple of posts a week.

And this will all lead up to the most popular post of the year, my annual Top Ten (and Worst Ten) Communicators of 2006. (There's a few more days to get in your entries by email reply before the Top Ten get immortalized in print.) Stay tuned on January 1st!