Don’t Communicate Well – and You’re Out…

“Caroline Kennedy Flubs Her Coronation” was one of many headlines.

It was bound to happen. If not by her own accord “for personal reasons,” Caroline Kennedy would have no doubt eventually been ousted from consideration to replace Hilary Clinton as New York Senator.

There were great expectations to be sure. She has a remarkable legacy. She has class and integrity. She is intelligent. And indeed she is passionate about her causes, including recent support of newly elected President Obama. But, when it comes to thinking on her feet and being articulate under pressure, she fails miserably. As a result, it leaves her constituents doubting her and her ability to take on the office.

Another great case for the power of communications. More than ever before, today’s leaders – whether politics, business, sports, or philanthropy – must have it.

Many people think that with the right title, the right credentials, and/or the right subject matter expertise – that communications becomes secondary, something that doesn’t require attention and focus. But they must – we must – understand how we come across, conquer our weaknesses and enhance our strengths.

Think of Caroline Kennedy and you can see how poor communications can be devasting. On the other hand, think of what being an outstanding communicator can do for you! President Barack Obama for example…

2 comments on “Don’t Communicate Well – and You’re Out…

  1. I agree Bert. She was always pretty good on TV in years past with no real pressure. But with reporters in her face, questions, etc. — wow, really not prepared at all. Did she get any coaching at all? Too bad, but yes, great illustration about the power of communication.