The Power of Likability – Have No Missed Opportunities!

When someone runs for President of the United States, and a regret they have is that they were possibly “too serious” – that’s a learning moment for all of us.

I did feel a heavy sense of responsibility. I wasn’t as loose or open as I could have been.


This week on The View, Hillary Clinton shared a key takeaway from her presidential campaign: she came across as “too serious” — and it inhibited the warmth that many said she had off-camera.

We all know hindsight is 20/20, and as leaders, many of us don’t get a do-over. We have to make the most of every opportunity, every pitch, every meeting—it’s our ability to connect, authentically, that requires a shift. Our clients often say, “to be taken seriously, I have to be serious,” which is practically the same thought process that Hillary shared, was part of her downfall.

Like Hillary, our default is to lead with competence—when, in reality, our audience needs connection. As Dr. Amy Cuddy says, “Warmth is the conduit of influence: It facilitates trust and communication and absorption of ideas.”

Start by connecting with others through a light face or a smile. It’s an easy thing to practice. Lift your cheeks and lighten your face when you speak. Show more affect and emotion—it boosts your likability and allows you to influence. Almost all of us can do it better. If we coach one thousand people, there’s only one that probably smiles too much.

Let’s learn from these misses—we all have amazing opportunities every day that we can smile about!

Leave a Reply
Next
blog post