Comments on: Compartmentalized Communicating http://decker.com/blog/2010/01/compartmentalized-communicating/ Create Your Communications Experience Thu, 09 Feb 2012 12:02:02 -0700 hourly 1 http://wordpress.org/?v=3.1.2 By: Ben Decker http://decker.com/blog/2010/01/compartmentalized-communicating/comment-page-1/#comment-5755 Ben Decker Thu, 28 Jan 2010 23:27:28 +0000 http://decker.com/blog/?p=1064#comment-5755 Jessica - so true! It's simple to do, we just need to be willing to go there with our audience. And it's not just presentations, but everyday communications. I'm amazed at how many clients we need to remind of that - we all pigeon hole this into 'presentations'. Thanks for your comments. Jessica – so true! It’s simple to do, we just need to be willing to go there with our audience. And it’s not just presentations, but everyday communications. I’m amazed at how many clients we need to remind of that – we all pigeon hole this into ‘presentations’.

Thanks for your comments.

]]> By: Jessica Pyne http://decker.com/blog/2010/01/compartmentalized-communicating/comment-page-1/#comment-5736 Jessica Pyne Thu, 28 Jan 2010 14:48:12 +0000 http://decker.com/blog/?p=1064#comment-5736 "By definition, a presentation intends to make an impact by conveying information" - so true. At the end of every presentation you want your audience to *do* something, even if that is just to understand, or to perceive something in a different way. I think there is a discrepancy in the global perception of emotion related to presentations. Using emotion to persuade does not have to involve bring your audience close to tears over a picture of a starving child - it can be as simple as demonstrating to a prospect how the figures you reveal could directly help their business; or explaining to students how knowledge of a certain subject can improve their careers. Ultimately however, some level of emotion (or, to think of it in another way, persuasion) is required. “By definition, a presentation intends to make an impact by conveying information” – so true. At the end of every presentation you want your audience to *do* something, even if that is just to understand, or to perceive something in a different way.

I think there is a discrepancy in the global perception of emotion related to presentations. Using emotion to persuade does not have to involve bring your audience close to tears over a picture of a starving child – it can be as simple as demonstrating to a prospect how the figures you reveal could directly help their business; or explaining to students how knowledge of a certain subject can improve their careers. Ultimately however, some level of emotion (or, to think of it in another way, persuasion) is required.

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